

Lip Plump
Bloom's Lip Plump Colour provides a high-shine sheen that leaves lips full, luscious and ultra kissable. Contains Maxi Lip™, which hydrates and gives the effect of fuller lips by restoring collagen and smoothing out fine lines.
FAQ
How does lip plumper work?
Lip plumpers fall into two camps. Most use irritants like menthol, cinnamon or capsaicin to cause a tingling sensation that briefly swells the lips. Bloom's Lip Plump works differently — it uses Maxi Lip™, a cosmetic peptide that supports the appearance of fuller, smoother lips through hydration and skin conditioning. No tingle, no burn.
Do lip plumpers really work?
Peptide-based plumpers like ours work gradually. You'll feel softer, more hydrated lips immediately, with a fuller-looking effect that builds with consistent daily use. They won't replicate the dramatic look of cosmetic procedures, but they will give your lips a noticeably smoother, plumper-looking finish — without irritation.
Are plumping lip glosses safe?
Bloom's Lip Plump is safe for daily use. We don't use irritants — no menthol, no cinnamon, no capsaicin. The formula relies on Maxi Lip™ peptide technology, beeswax, jojoba and avocado oils. As with any cosmetic, please check the full ingredients list before use if you have known sensitivities.
How long does the plumping effect last?
The immediate hydration and high-shine finish last as long as the gloss is on your lips — typically three to four hours, longer if you don't eat or drink. The peptide's smoothing effect builds with daily use. Bloom's on-pack recommendation is to apply three times a day for at least 29 days for visible results.
Can I use Lip Plump every day?
Yes — daily use is the recommended protocol. Apply three times a day for at least 29 days for the peptide's smoothing effect to build. Wear it alone for a high-shine finish, layer it over your favourite Bloom lipstick, or top your Bloom Lip Gloss with it for extra plump.
What is Maxi Lip™?
Maxi Lip™ is a cosmetic peptide (Palmitoyl Oligopeptide) developed specifically for lip care. It works at the surface of the skin to support hydration and the appearance of fuller, smoother lips — without the tingling or burning sensation associated with irritant-based plumpers. Bloom is licensed to use the Maxi Lip™ mark on this formula.
FRee from
No tingle. No burn. No irritants.
Bloom's Lip Plump uses Maxi Lip™ peptide technology — not the heat-and-tingle method most plumpers rely on. Our formula is free from:
- Menthol, cinnamon and capsaicin (the irritants used in tingle plumpers)
- Silicones (no dimethicone or related)
- Parabens
- Sulfates (SLS / SLES)
- PEGs
- Mineral oil & petrolatum
- Talc
- Phthalates
- Formaldehyde & formaldehyde releasers
- BHT / BHA
- Drying alcohols
- Lanolin
Ingredients
Polybutene, Caprylic/Capric Triglyceride, Tricontanyl PVP, Beeswax (Cera Alba), Fragrance (Parfum), Limonene, Linalool, Benzyl Benzoate, Ethylhexyl Palmitate, Tribehenin, Sorbitan Isostearate, Palmitoyl Oligopeptide, Tocopheryl Acetate, Simmondsia Chinensis (Jojoba) Seed Oil, Persea Gratissima (Avocado) Oil, Ricinus Communis (Castor) Seed Oil, Titanium Dioxide (CI 77891), Red 6 Lake (CI 15850), Yellow 5 Lake (CI 19140), Iron Oxides (CI 77492).
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Key Ingredients and benefits
Maxi Lip™
INCI: Palmitoyl Oligopeptide
Purpose: Plumping technology
- Supports the appearance of fuller, smoother lips through skin conditioning
- No tingle, no burn — unlike menthol or cinnamon-based plumpers
- Brand-recommended protocol: apply three times daily for at least 29 days for visible results
Jojoba Seed Oil
INCI: Simmondsia Chinensis (Jojoba) Seed Oil
Purpose: Botanical conditioning
- A golden botanical oil structurally similar to skin's own sebum
- Conditions the lip surface and supports moisture retention
Sits beautifully under the gloss — so the formula works while it wears
Avocado Oil
INCI: Persea Gratissima (Avocado) Oil
Purpose: Botanical conditioning
- A rich, deeply nourishing botanical oil
- Naturally rich in Vitamin E, fatty acids and plant sterols
- Helps keep lips soft and conditioned through the day
